Create compelling video content with Ads Manager editing tools

facebook facebook ads video Jul 04, 2019

Facebook recently announced new ways to easily edit existing video with three new video editing tools: automatic cropping, video trimming and image and text overlays.

These tools are already available in Ads Manager and can help you to reduce the resources to create new video content for your campaigns. 

How to manually crop a video in Ads Manager: 

  • Upload your new Video or select a video from your library.
  • Click Customize Video to open the Edit Video window and then select the Crop tab on the left of the window.
  • Choose a desired aspect ratio. For example: 1:1, 16:9, 9:16, 4:5, or 2:3.
  • Move the cropper to show the parts in your video you want to highlight. This step is optional. You can click Preview to hide the cropping grid.
  • Click Apply Changes. That´s it! Your video is now cropped!

How to Trim the Duration of a Video Ad:

  • Upload your new Video or select a video from your library.
  • Click Customize Video to open the Edit Video window.
  • From the timeline summary of the video beneath the video preview, select your desired start and end points for the video. Select a standard duration (6 seconds, 15 seconds) or drag the start and end points of the video to a custom duration.
  • Click Apply Changes. Your video is now cropped! Very simple and fast, right?

 

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